directmarketingdynamics.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.
Use "H" tags.

SEO

URL

Domain : www.directmarketingdynamics.com/

Character length : 32

Title

Direct Marketing Dynamics, Inc. - Corporate Site

Description

DM Strategies and Tips from Direct Marketing Consultant Jim Gribble. Direct Response Campaign Management.

Keywords (meta keywords)

direct marketing marketer response direct mail consultant mail order marketing copywriting customer loyalty newsletter marketing massmarketing newsletter publishing experts Direct Marketing Dynamics J

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

Missing doctype element

Encoding

Perfect! The character encoding is set: WINDOWS-1252.

Language

We have found the language localisation: ”en”.

Title

Direct Marketing Dynamics, Inc. - Corporate Site

Character length : 48

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	0	0	0

No "H" tags found

Heading structure in the source code

Word cloud

Keyword matrix

word	title	descriptions	heading

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 4 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

5.00

Flesch Reading Ease

64.50

Coleman Liau Index

12.00

Automated Readability Index (ARI)

3.50

Dale–Chall Readability

7.80

SMOG Index

9.00

Spache Readibility

2.10

Number of letters

154

Number of words

Number of sentences

Average words per sentences

Number of syllables

Syllables in words

Average syllables in words

1.65

Number of words in first three syllables

Percentage of word / syllables

32.26

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<center>	2
<font>	5

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<center>	2
<font>	5

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Error! Avoid using nested tables!

Number of HTTP resources

Number of source domains

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

3.80KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.directmarketingdynamics.com/buyamerican.jpg	Expiry time is not specified
http://www.directmarketingdynamics.com/dmdlogo.gif	Expiry time is not specified
http://www.directmarketingdynamics.com/marketing4manufacturerslogo.jpg	Expiry time is not specified

Speed test – Images

File size of all images combined

630.69KB

Image optimisation

You can save 596.7KB (95% compression) by optimising the images below:

By lossless compressing the http://www.directmarketingdynamics.com/buyamerican.jpg you can save 572.9KB (97%) data.
By lossless compressing the http://www.directmarketingdynamics.com/marketing4manufacturerslogo.jpg you can save 23.8KB (64%) data.

Links

We found a total of 5 different links.
Internal links: 2
External links: 3

External links:

Link text (anchor)	Link strength
http://www.stratplanguy.com
https://twitter.com/stratplanguy
https://www.linkedin.com/in/jimgribble

Internal links:

Link text (anchor)	Link strength
http://www.directmarketingdynamics.com/index2013.html
Privacy Policy

Website security

208.113.198.64

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

liverpoollighthouse.com

emeraldcitydesign.ca

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of directmarketingdynamics.com